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Tag: seo

As a business owner, it’s likely that you don’t have the time to create the regular content updates needed to ensure you are garnering the most attention possible online. While you could task this job to a secretary or other employee in your business, you will be taking them away from other critical job requirements they may have. To help ensure your business remains as efficient as possible and no other departments fall behind, you might consider outsourcing this work to a content writer.

Incorporating a blog into your website is essential for any business owner that wants to remain competitive in search engine rankings. While anyone can likely write a blog post and put it on their website, they may not be getting the level of value they could. If you are ready to make each of your blogs count, here are some easy ways to optimize blog posts for SEO.

The more you dig into learning about SEO, the more likely you are to start hearing about structured data. While this may seem like a complicated addition to your already challenging website routine of updating your website, there are many benefits to making it a part of your online efforts. In this article, we will explain what structured data is and the easiest way to start adding it to your website.

With the changes that are constantly occurring in digital marketing, it can seem hard for small business owners to find the strategy that will provide the most value for them. However, while some short-term strategies may change based on your business’ marketing goals, SEO remains the best long-term strategy available.

Having great content on your website can provide many different benefits. While anyone can write their own content and run it through spellcheck, writing clearly and achieving the right tone is not everyone’s forte. To ensure your website’s content isn’t lost in translation, you may be wondering if you should enlist the help of a professional content writer.

Did you know that millions of potential customers use local search each day to discover new businesses in their area? No matter what products or services you offer, it is important to take the proper steps necessary to ensure your business can easily be found online and increase the chances of your business being found instead of your competitors. Local SEO is a targeted marketing approach that can help position your business at the top of search engines to help potential customers find and see you.

When you search for something on Google, you likely want the most relevant search result in the quickest amount of time possible. Fortunately, you are not alone! To help meet this growing need for more relevant search results with quick loading times, Google has announced that page speed is now included as a ranking factor for mobile searches.

If you are looking to climb the search engine rankings and improve the exposure that your business receives online, it’s important to understand that it won’t happen on its own. To achieve real results and boost your brand, you have to realize the pivotal role that content marketing and SEO play. Once integrated together correctly, here are some of the ways content marketing and SEO is one of the easiest ways to boost your brand online.

If you haven’t done an audit of the content on your website, there’s never been a better time to get started. Having bad content on your website is one of the easiest ways to let your search engine ranking slide without you knowing why. If you are finding your rankings slipping due to bad content on your website, here are 3 ways you can fix it.

If you are writing blogs for your small business, you likely utilize Google Trends to keep a pulse on what your target audiences are searching for. If you don’t, you are missing out on this powerful tool that can help you make more of an impact and establish credibility in your defined markets. Recently, Google updated their powerful Google Trends tool based on feedback received from their users.