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Tag: search engine optimization

While search engine optimization should be your primary goal, there are many different ways your business can expand its reach online and provide great content to draw in potential customers. By employing creative marketing ideas, you will be able to effectively expand your voice among a sea of competitors and draw new customers to your business. In this article, we will explain the most common ways that business can flex their creative muscles and make more of an impact online.

While typically the hardest factor in improving the SEO value of your website, building backlinks is important for expanding your reach in search engine rankings. Backlinks are created when other websites use a URL from your website as supporting content or an authoritative source. If you are ready to start focusing on building your own backlinks, here are some easy ways to get started.

Did you know that millions of potential customers use local search each day to discover new businesses in their area? No matter what products or services you offer, it is important to take the proper steps necessary to ensure your business can easily be found online and increase the chances of your business being found instead of your competitors. Local SEO is a targeted marketing approach that can help position your business at the top of search engines to help potential customers find and see you.

For local businesses, local citations are important for driving business and continually bringing new customers to your storefront. Ensuring your business is represented by the seemingly endless list of business listings is critical for maintaining your reputation. In this article, we will explain the different ways your business can take advantage of manual local citations submissions, local data aggregator submissions and services like Yext as well as why it is important.

When you search for something on Google, you likely want the most relevant search result in the quickest amount of time possible. Fortunately, you are not alone! To help meet this growing need for more relevant search results with quick loading times, Google has announced that page speed is now included as a ranking factor for mobile searches.

If you are looking to climb the search engine rankings and improve the exposure that your business receives online, it’s important to understand that it won’t happen on its own. To achieve real results and boost your brand, you have to realize the pivotal role that content marketing and SEO play. Once integrated together correctly, here are some of the ways content marketing and SEO is one of the easiest ways to boost your brand online.

As you begin building the online reputation of your small business, it is important to have the tools and knowledge needed to set you on the right path. At the most basic level, it is important to know how to optimize your website to improve your search engine ranking. To help you get started, here are 3 SEO basics that you can use to kickstart your small business online.

As Skynet Solutions has predicted over the last year, Google has now started rolling out mobile-first indexing to more sites. This means that the mobile version of your website’s content will ultimately create and determine how you rank, even for desktop users. This announcement is the first time Google has verified a large number of sites will be included in the mobile-first indexing process.

The rules for writing content for SEO have changed drastically in the past 5 years as cheap tricks and keyword stuffing have started to become penalized by search engines. While it is important to continue to focus on pleasing search engine crawlers that index your page, providing reader-centered content has become an absolute must. Follow these SEO-ready content writing tips for beginners to improve your search engine ranking and encourage engagement among your website visitors.

If you aren’t achieving the search engine ranking you think you should, it’s possible that you may not be paying as much attention to minor SEO techniques as you might think. While there are many factors that can contribute to your overall page ranking, there are several key points that must be accounted for to ensure the best possible results. If you are looking to improve your search engine ranking, check your website to see if you have missed one or more of these 3 common SEO mistakes.