Now that 2019 is in full swing, digital marketers are beginning to have a clearer picture of what SEO strategies are most important for success this year. Although Google is constantly changing the algorithm used to rank websites, there are several techniques that businesses can use to ensure they are making the most of their search engine optimization efforts. In this article, we will explore the top 4 ways to increase your SEO in 2019 and provide some tips to help you get started.
As the face of your business online, your website is the number one marketing and sales tool that you have at your disposal. However, if your website doesn’t function as intended and your users having a difficult time using it, they likely won’t stick around long. In this article, we will look at some common website mistakes that may be hurting your business and offer some tips to fix them.
With the increased prominence of social media, there has never been a better time to take advantage of influencer marketing to get your products in front of a large audience. While there is still some confusion about how this new marketing approach works, there are many great benefits that can be achieved by partnering with an influencer to expand your reach. In this article, we will explain what influencer marketing is and offer some tips for finding the right partner for your business.
Incorporating a blog into your website is essential for any business owner that wants to remain competitive in search engine rankings. While anyone can likely write a blog post and put it on their website, they may not be getting the level of value they could. If you are ready to make each of your blogs count, here are some easy ways to optimize blog posts for SEO.
In the modern age, a business will often have a hard time finding success through digital mediums if they aren’t accounting for their mobile marketing strategy. According to Google, more than 50% of global search queries now come from a mobile device and mobile-first indexing plays a prominent role in search engine results placement. If you are ready to fine-tune your mobile marketing strategy, here are some easy ways to get started.
As a small business, you likely won’t have the same needs as a multimillion dollar company. However, if you ever want to get there, there’s a good chance you will have to start investing in marketing. And, while marketing may seem like something only nationally or globally known businesses may do, there are many steps small business owners can take to expand their reach locally and promote their products or services to local audiences. In this article, we will answer the question “Should small businesses do marketing?” and give you some tips to help you get started.
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