Cheat Sheet: Blog Ideas for Every Industry
Even the best content writer has days where they feel like they can?t come up with any content ideas,especially if you have to produce content multiple times....
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How to Handle a Social Media Crisis
Big or small, all companies on social media go through a crisis at some point. Whether it’s a problem with your company itself that ends up manifesting on social media or a careless employee posting a questionable tweet to what they thought was their personal...
11 Apps Every Marketing Pro Needs
As every marketing and social media professional knows, managing a successful marketing campaign is a 24/7 job. No matter what kind of campaign you’re running, you need these 11 apps to keep you organized, connected and ahead of the curve, no matter where you are:...
5 Steps of Writing Evergreen Content
Its basically the Holy Grail of blogging creating evergreen content that can drive traffic to your site continually and be just as relevant in six months....
Social Media Hacks: Getting Your Business on Instagram
When Instagram was released in 2010, the photo and video-sharing app rapidly took off with teens and young 20-somethings. Initially, it was seen as a platform for teens to share selfies. By the time it was acquired by Facebook less than two years later, it...
Content: What is the Optimal Length?
If youre a regular reader of our marketing blog, youll have noticed that a few months back our blogs suddenly got a lot longer....
Google Deleting Unverified Business Listings
Right now you’re probably asking yourself, “do I have a Google My Business listing?” Or even more likely, you’re asking yourself, “what is a Google My Business listing?” If you know the answers to both those questions, kudos. But for those who don’t, we’ll explain....
Social Media Hacks: Getting Your Business on Pinterest
When it comes to marketing, Pinterest really has it all. While many people write it off as a virtual corkboard only used by teenage girls, the statistics prove it?s a social media heavyweight....
7 Apps that Make Running a Business Easier
As a small business owner and operator, you’re probably one of the busiest people in the entire world. You’re pretty much a one-man band, from handling logistics, customer complaints and payroll to monitoring marketing, paying bills and always trying to stay one step ahead of...
Top 10 Social Media Accounts
If you’re still not sure what exactly your company should be posting on social media, you’re in good company. Creating a cohesive, cross-platform social media strategy is one of the trickiest parts of social media marketing. Last week, we gave you the beginner’s guide to...